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Cours de marketing de contenu: didacticiel de formation
Content Marketing is all about creating and distributing content that engages and attracts a targeted audience, while encouraging them to take action which is profitable to a business. This is a brief tutorial that explains how you can use content marketing to your advantage and promote your business.
This tutorial is primarily going to help all those readers who are into advertising and specifically those who aspire to make a career in Digital Marketing.
Before proceeding with this tutorial, you should have a good understanding of the fundamental concepts of marketing, advertising, and analyzing products and audience.
Content Marketing is all about creating and distributing content that engages and attracts a targeted audience, while encouraging them to take action which is profitable to a business. This is a brief tutorial that explains how you can use content marketing to your advantage and promote your business.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to: Attract attention and generate leads. Expand their customer base.
Few Topics covered in the app are as follows
Content Marketing - Overview
Content Marketing - Target Customer
Content Marketing - Content Creation
Content Marketing - Media Channels
Content Marketing - Editorial Calendar
Content Marketing - Style Guide
Content Marketing - Basic Tools
Content Marketing - Challenges
Content Marketing - Tracking Success
Content Types & Channels
Content Marketing - Blogs
Content Marketing - Lifecycle Emails
Content Marketing - eNewsletters
Content Marketing - WhitePapers
Content Marketing - Case Studies
Content Marketing - eBooks
Content Marketing - Digital Magazine
Content Marketing - Mobile Apps
Content Marketing - Web Apps
Content Marketing - Podcasts
Content Marketing - Webinars
Content Marketing - Infographics
Content Marketing - Articles
Content Marketing - Press Releases
Content Marketing - Social Media