elite-perfumes

Parfumerie Parfumerie est l'une des entreprises saoudiennes travaillant dans le domaine des parfums de haute qualité

About Us

About Us

Safwa Perfumes Est

The success of Al Safwa Perfumes today lies in the vision of the group, which is to participate in business and ideas as it always requires the search for the competencies required to promote and develop our products

Safwa Perfumes Company is one of the Saudi companies working in the field of perfumes of high quality, which is based on the finest aromatic extracts rich in distinctive materials and fragrant smells that are in line with the aspirations and desires of its customers.

Safwa Perfumes Company was established in 2012 in Riyadh City, with its headquarters in Riyadh

Safwa Perfumes has many branch and representative offices within the Kingdom in Dammam, Jeddah, Tabuk, Sakaka and the southern region

Our vision:

We look forward to being one of the largest companies in the Kingdom and the Arab world to gain a large share of the market for aromatics and cosmetics

Our Mission:

Provide high quality aromatic and cosmetic materials in raw materials, manufacturing, marketing and supply at affordable prices accessible to the middle class in the Gulf society

General management of the company:

The general management of the company is located in the city of Riyadh and includes under it many sections which constitute a series of regular serve the objectives and strategies for which the company and those departments are

Sales and Marketing Department:

Marketing and sales departments are a key corner and an organic partner in the entity and systems of successful and modern institutions. Therefore, Safwa Al-Atawra Foundation has paid special attention to all the potentials and energies to play its vital role in marketing and defining the company and its products in the local and foreign markets.

• Market research, competition and drawing up marketing plans

• Contribute to the selection of products and presentation methods and packaging

• Planning and supervision of advertising and promotional campaigns and follow up their results

• Oversee the sales team and contribute to their plans and objectives

• Communicate with agents, distributors and customers to build a broad and solid relationship with all those related to the company's activities

It also contributes in partnership with the Department of the Technical Department in the selection of designs and forms of packaging and packaging methods modern and attractive

Technical Section

This section consolidates the company's commercial identity on all its products. It also works on preparing designs and innovative forms of new products. It also works to photograph products and prepare advertising designs, brochures and posters.

In 2015, we started the establishment of a second company in the name of Nesma Al-Kadi, which has excellent brands and sales equipment, which covers all the Kingdom and has more than 70 employees. We have now started to open special exhibitions for the company and God willing it is planned to reach 150 exhibitions in the next two years. Safwa Perfumes Company with the largest companies for the manufacture of perfumes has also recently marketed the perfume Majid Engineer Al-Prince and carried out a huge advertising campaign in the first channels leading in the Kingdom of Saudi Arabia, an MBC channel and thanks to God has achieved sales at the level of the Kingdom and the Arab world

Recently, Safwa Perfumes Company has launched a special and separate branch of cosmetics that runs on the same lines as Al Safwa Perfumes Company