HCMC - Showcase

Ho Chi Minh Ville Showcase vous permet de démontrer des campagnes de marketing basées sur la localisation.

HCMC Showcase is a companion app for demonstrating and testing location-based marketing campaigns using MOCA Platform, the most complete location based engagement solution for mobile.

MOCA gives organizations online capabilities to communicate and engage with their customers across the mobile channel. The platform learns from mobile users and understands their behavior in the physical world to deliver highly personalized marketing campaigns at the right time at the right place.

With real-time segmentation, online-offline retargeting, personalized recommendations, and automated proximity campaigns, companies like GSMA Mobile World Congress, Fira de Barcelona, HiMedia and Ogilvy can develop more effective communication with their customers across the mobile channel.