Snappy Merchant

Snappy est le principal fournisseur indien de points de fidélité et de récompenses.

Snappy is India's leading loyalty and reward points provider. we are the India's first app-based loyalty program, that aims to revolutionize the loyalty industry.

without an app to manage loyalty points customers often lose track of their points eventually stop valuing them

What cannot be tracked will not be valued

At snappy we understand customers deeply with our decades of deep experience in understanding customer loyalty. we offer an omni channel access - SMS / email / app so we reach out to all customers possible.

Reward points cut down the customer acquisition and re-acquisition costs dramatically and can boost your profits by 30-40% in 3-6 months.

Having data about customers and their loyalty points also helps you in planning your future inventory better and to get better deals from your suppliers.

Snappy currently has about 8 different strategies that can cut down your marketing costs.

1) Loyalty points as a percentage of sale for example for a sale of 2000 a 5% cashback would mean 100 points given to customer which can only be spent on the next visit. Instead of haggling with customers over discounts give what they want but as reward points which will encourage them to shop with you again and again.

2) Reminders on important dates of customers We can Send Reminders on Birthday’s and anniversary’s with some special offers which would encourage loyalty dramatically.

3) Encourage Group Shopping You can encourage Group purchasing by offering a little extra to those who shop as group, Research consistently shows that people shopping in a group spend more.

4) Create memberships plans such as Gold , Silver and Bronze based on their aggregate spend in the past 3 months or 1 year along with offering some special offers ( like buy 1 get 1 ) just for Gold or platinum members. All this pushes customers to acquire the coveted status.

5) Run lotteries (automatically ) and reward few customers with 100% cashback so shopping becomes fun instead of a chore.

6) Encourage word of mouth marketing Word-of-mouth marketing is the best marketing of all , how about you encourage your customers to refer their friends instead of simply requesting them. Create offers where in you give an extra cash back ( like 100 rs , 500 rs ) if their friends shop with you.

7) Encourage walk-ins Thanks to online shopping , walk-ins have died down drastically, encourage walk-ins by offering a 10 or 20 Rs cashback to customers for simply walking in even without any purchase, this motivates people to spend more time your store. You can also give free lottery tickets for those who walk-in and those who ask their friends to walk-in as well.

8) Exchanging reward points Let your customers share unused loyalty points with their friends, people collect lot of loyalty points that often go unused. Instead if they could share them with their friends that would come to value them greatly. Snappy is the only loyalty player that allows this feature as we operate under the purview of RBI regulations